What the eye can’t see…
or what cognitive psychology can teach us about usability
Speaker: Justine Sanderson - Userfaction Ltd
Ever stared at a computer screen and not seen what you were looking for? Ever had an error message come up, and not noticed it? A couple of psychological phenomena may explain these and other curious happenings we notice in usability evaluations: people often don’t see what’s right in front of them!!
With a couple of video demonstrations, we’ll explore these ‘blind spots’ and others aspects of visual perception and look at how they may relate to web design and usability.
Trust us: it will be an eye-opening experience
About Justine Sanderson
Justine runs her own user experience consultancy - Userfaction - and wears many hats. Part usability consultant, part information architect, and part interaction designer, she’s helped a range of clients organise their information and develop more user-friendly websites and applications. She’s fascinated by how people interact with technology,and is always on the lookout for quirky ways to demonstrate the value of usability.
- RSVP: Please RSVP to auckland@upa.org.nz by 5pm Monday 28th April
- Date & Time: Tuesday 29 April, 6pm onwards for drinks and nibbles.
- Talks start at 6.30pm. Finishes at approximately 8pm.
- Cost: $10 cash at the door. Please bring correct change.
- Location: Bank of New Zealand, 3rd floor, 125 Queen Street, Auckland.
- Late entry: Please call Mark McLay on 029 222 00 16 if you have difficulty getting in or arrive after 6.30pm.


